Churn scores, revenue forecasts, class demand, and instructor performance, generated from your studio's real check-ins, payments, and reviews — not generic benchmarks.
Attendance is up 8% this month, led by your Tuesday/Thursday contemporary block.
Two classes are trending toward capacity — consider a second section before waitlists start costing you sign-ups.
Generated Aug 11, 9:02 AM
176 of your 214 students have attended at least once this month.
Churn scores live on the student roster, the revenue forecast on Revenue, class demand on Classes, and instructor performance on Instructors — composited here into one view.
Example names and numbers for illustration.
Why it matters
A revenue chart tells you last month went well. It doesn't tell you that six regulars haven't been in for three weeks, that your Thursday class is quietly emptying out, or that next month is tracking lower. By the time those show up in the numbers, the dancer has already found another studio.
AI Insights looks at the patterns underneath: who is attending less, which classes are filling, how revenue is trending, and what's driving it. It turns them into plain-language findings with a specific suggestion attached.
What's included
You don't have to visit a separate analytics tool. Each insight shows up on the page where you'd act on it.
Every student gets a risk score from 1 to 10, with the reasons spelled out: how long since their last class, unused credits, and whether they're coming less often than before.
Reads: Check-in history and credit balances
A summary of how engaged your roster is, a list of students whose last class was 14 to 90 days ago, and your most active dancers this month.
Reads: Students, check-ins, and credits from the last 90 days
Next to any at-risk student, draft a personal win-back email in one click. It mentions how long they've been away and any credits they still have, ready for you to review and send.
Reads: The student's days away and unused credits
A plain-language read on how the studio is doing this month, with the key highlights pulled out: active students, attendance, sign-ups, revenue, and your strongest classes.
Reads: This month's dashboard stats and 30 days of class attendance
A projection for the months ahead in three bands, conservative, expected, and optimistic, with the drivers pushing it up and the risks that could pull it down.
Reads: Six months of revenue, recurring packages, growth, and cash mix
Every class is sorted into thriving, healthy, needs attention, or at risk, with the reasoning and one concrete action for each, like moving a time slot or running a promo.
Reads: Each class's fill rate and check-ins over the last 30 days
A summary of how your teaching team is doing, with highlights for each instructor: classes taught, attendance, fill rate, and their average review rating.
Reads: Classes, check-ins, and instructor ratings
Churn risk, explained
The churn score isn't a black box. It follows clear rules based on attendance, so you can always see why a dancer scored the way they did, and so can your staff.
| Last class | Starting score |
|---|---|
| Within the last week | 1 |
| 7–13 days ago | 2 |
| 14–29 days ago | 4 |
| 30–59 days ago | 6 |
| 60–89 days ago | 8 |
| 90+ days ago | 9 |
| Never attended | 10 |
Try it
High risk
What you get back
Conservative
$11,200
Expected
$12,900
Optimistic
$14,300
Drivers
Risks
You stay in charge
Built on your studio's data.
Insights come from your own check-ins, payments, classes, and reviews, not industry averages.
On demand.
Insights generate when you open them, with a timestamp, and refresh whenever you want a new read.
Nothing sends without you.
Re-engagement emails are drafts. You read them, edit them, and decide whether to send.
Explainable.
Every churn score lists its reasons, and every class recommendation comes with the reasoning behind it.
Works with the rest of DanceUp
Plans
| Feature | Studio Owner | Studio Owner Pro+ |
|---|---|---|
| Churn risk scores on the roster | — | Included |
| Student engagement and re-engagement emails | — | Included |
| Studio performance insights | — | Included |
| Revenue forecast | — | Included |
| Class demand triage | — | Included |
| Instructor performance summaries | — | Included |
| Lost Revenue Tracker and schedule health | Included | Included |
Pro+ also includes AI Co-Pilot, AI promo copy, AI-suggested automation rules, unlimited workshops and email recipients, and priority support. See current pricing or calculate your total cost.
Insights start working as soon as students are checking in. The revenue forecast looks at up to six months of payments, so it gets sharper the longer you run your studio on DanceUp.
No. The churn score follows fixed rules based on attendance, credits, and recent trend, so it's consistent and easy to explain. The written summaries, forecasts, class recommendations, and email drafts are AI-generated from your data.
No. AI Insights only drafts. You review every email and decide whether to send it. If you want automatic follow-up, you can set up automations separately.
Only people with access to your studio's DanceUp dashboard. Insights are built from your studio's own records and aren't shared with other studios.
The Lost Revenue Tracker, included on Studio Owner, shows the dollar value of what you're missing. AI Insights explains why, names the specific students and classes, and suggests what to do next.
Yes. Every plan starts with a 14-day free trial, so you can start on Pro+ and see AI Insights on your own data.
Start a 14-day free trial on Studio Owner Pro+ and see churn scores, forecasts, and class demand built from your own studio's data.